EARN TRUST
with customer stories that soar
sans the stress
That's me,
but the cape isn't mine
It's a video high-five to my B2B tech client
-- for keeping its customer the hero in a story.
(Visual aid on loan from my kids.)
I create customer stories to spread your solution for more buyers to take flight.
A few B2B brands I've worked with:
“I almost have goosebumps anticipating how much value we’ll get out of this story.”
Former Senior Customer Marketing Manager
Why is customer voice so vital?
Insight for You
Win at messaging and campaigns by knowing what moves your buyers
Connection for your team
Build better and faster by understanding the customer experience
Proof your B2B buyers need
Equip buyers to feel confident and proud of their purchase decision
Why do I need an 'Ally'?
😩 Buyer insight and customer stories are high on your list, but you’re overloaded.
Even AI is a chore.
😓 On top of that, customer stories are harder than they look:
Interviewing is an art. And 91% of case studies fall flat. (Gartner's statistic, 2022)
Lean on Jenn Ashton, the seasoned interviewer and customer story specialist certified in strategy AND storytelling who adapts to you.
How will ashtonpen help me stay on budget?
Others require direct access to your customers and charge $4,000 per asset.
🙂↕️ With ashtonpen, you're in control with access to on-demand expertise.
😌 Count on me to fill in only where you need it, allowing you to fine-tune spending.
How will we soar?
By knowing your customers
and turning them into hero storytellers.
MAKE IT RELATABLE
SHOW IMPACT
VALIDATE WITH METRICS
When created with an experienced ally, customer stories close deals.
Even after writing hundreds of them,
I still feel that rush for a great quote or metric.
It means everyone is flying higher.